There are different types of PPC ads, but one of the most common types is the paid search ad. These ads appear when people search for things online using a search engine like Google – especially when they are performing commercial searches, meaning that they’re looking for something to buy.
Extend Your Social Efforts
Paid social acts as an extension of organic social efforts, driving campaign results and amplifying content to more than just a small subset of your followers. You can take advantage of a diverse range of social platforms — each offering specific targeting methods and campaign objectives — using unique strategies for each business objective you’re trying to drive, no matter the stage in the funnel.
We run both B2B and B2C campaigns across branding and conversion goals, utilizing highly tailored targeting to support your brand’s campaign initiatives. Paid social continues to be one of the most dynamic and challenging advertising channels for marketers; thanks to our strong relationships with the social platforms and our aptitude to stay ahead, we’ll keep your brand at the forefront of trends and opportunities.